“What does SearchStatus do?” you might ask… This toolbar allows you to see how every website you visit is performing in terms of its Google PageRank, Alexa rating, Compete score and Linkscape ranking. Having this information readily available on your screen can save a lot of precious time.
Link Exchange To The Rescue-
One of the best form of search engine optimization for your website is link building. Simply put, the more webmasters who are pointing to your website the better your chances of getting a higher ranking from search engines, in particular, an improved pagerank from google. However, its not all about quantity. An important factor for SEO is the quality of the incoming links; a webmaster from a website related to your niche will give you a lot of link juice (pagerank from the website).
A possible method of obtaining inbound links (backlinks) is to scour the list sites for niche related websites/blogs and contact the webmaster requesting for a link exchange with your website. This does not have to be as straightforward as posting a direct link on either websites, rather a subtle one in the shape of a guest post on either sites. SearchStatus will come in handy to track the progress of your links because it will show all the inbound links on the major search engines– Google, Yahoo and Bing– to your particular page.
DoFollow Or “DoDilemma”?-
Link exchange is not the only link building method in the search engine optimization handbook. One that is easier to apply is to build backlinks by posting your links within useful comments on dofollow blogs related to your niche. A webmaster may frown upon this technique declaring it as a way of enticing spammers, but I believe spammers will spam regardless of this technique. The problem with the application of this technique is the scarcity of dofollow blogs with good Google pagerank. This is where the SearchStatus toolbar comes to the rescue.
There is an option in the SearchStatus toolbar to highlight Nofollow links on every webpage you visit. This, coupled with the pagerank icon activated will cause you to be on the lookout for that PageRank 6 DoFollow blog.
The Keyword Tool-
On SearchStatus, you have the option to view the keyword density of a particular keyword on any given webpage. This can really help you to study your competitors and also, improve your search engine optimization efforts. There is a keyword highlight option as well.
The SearchStatus toolbar extension has link reporting, metatags, viewing sitemap and robots file, amongst other perks. With so many SEO features on a product that is absolutely FREE, one must be a search engine optimization “guru” to not want it.